Average monthly churn rate

Monthly Churn Rate = 1 - (1 - Annual Churn Rate)1/12 0.34% = 1 - (1 - 0.04)1/12 So yes, next time you see someone reporting on their average churn rate, chances are they mean the monthly churn rate.

What is stock price to book value

The Price to Book ratio or P/B is calculated as market capitalization divided by its book value. (Book value is defined as total assets minus liabilities, preferred stocks, and intangible assets.) The price-to-book ratio, or P/B ratio, is a financial ratio used to compare a company's book value to its current market price and is a key metric for value investors. Book value denotes the portion of the company held by the shareholders; in other words, the company's assets less its total liabilities.